Proof, not promises.

Gamma Communications, a New York promotional-marketing agency serving household consumer brands, needed a way to run purchase-based promotions without coupons, packaging changes, or heavy retailer involvement. In 2017, De Faveri Consulting's founder led the development of Receipt Rewards, a mobile fulfillment platform where consumers buy a product, snap their receipt, and text it in. OCR technology validates the purchase and delivers a reward straight to their phone.

The platform became the engine behind national promotions for brands including Unilever, Knorr, Hellmann's, Scotch, Fandango and Novamex, and it is now Gamma's signature offering. Nearly a decade later it has validated some 100,000 consumer receipts across three to six national promotions every year, and we still run every part of its technology: architecture, infrastructure, campaign launches, and the emergencies that never get to become the client's problem.

This is what fractional CTO means to us: not advice from the sidelines, but a platform that has made our client money for eight years straight, with the same technical leadership answering the phone the whole time.